Why Do We Exist and Why Should Anyone Care?

Why Do We Exist and Why Should Anyone Care?

Color has been known to have a powerful impact on consumer behavior and decisions, and this knowledge has been harnessed by designers and marketers for decades: it can often be the sole reason someone purchases a product!  In a recent survey, ninety-three percent of buyers said they focus on visual appearance…… and close to eight-five…

Cano Cristales

Cano Cristales

Many of the most colorful phenomenon in nature only appear for a brief moment in time when conditions are just right. The Aurora Borealis, the Tulip fields of Holland, and blood moons all require certain natural conditions to appear, and then only for a moment. This is also true of the Cano Cristales in Columbia.

Two-Tone Lakes

Two-Tone Lakes

If you were asked, what color is a lake? You would probably answer blue or green and be somewhat taken aback by the simplicity of the question. What if you were asked is a lake always one color? You would probably answer yes and be even more convinced that the question is some kind of…